Bulgari design strikes like a snake, with a stunning expansion of the iconic Serpenti collection, revealed at the 2015 Basel Watch Fair. With inexhaustible creativity, Bulgari's Serpenti timepieces are reinterpreted with a head-over-tail design, a variation on the beloved original that becomes only more iconic with time.

This latest Serpenti joins the family as a masterpiece of craftsmanship, lithely coiling with artisanal gold, mother-of-pearl, lacquer and diamonds, and boldly epitomising what a jewellery-watch can be. As the new face of Serpenti, the design of these innovative snakes entwines wearability with watchmaking, providing an everyday look that is rich with Serpenti seduction.Shot_magazine_Bulgari_Serpenti_Collection

Colour, distinction and diamonds.
Heralding its colourful high jewellery spirit, Bulgari's Serpenti spirals in a bold combination of hues and materials that is wholly representative of the Maison style. A pink-gold and a black-lacquered dial is embellished by 12 set-diamond hour-markers, to sparkle the time away. This Serpenti's curved case is set with 6 brilliant-cut diamonds, 0.46 carats on either side, of the black sapphire-crystal dial that gleams with 1-row of diamond inlays along its lithe body. Its fraternal Serpenti twin gleams in white-gold, with 1-row of brilliant-cut diamond "scales" that preciously grasp the wrist. Another bright Serpenti version coils in pink-gold, with a red-lacquered dial and brilliant red-lacquer inlays – the most exotic of serpents. And the new collection culminates with the full diamond-set Serpenti watches: 168 brilliant-cut diamonds, totalling more than 12 carats, adorn the single-spiral bracelet, crafted entirely of white or pink-gold. To enhance the white-gold creation, the snow-set pavé dial shimmers with 144 brilliant-cut diamonds – the exclusive timepiece of the new Serpenti collection. As it interprets the serpent motif with a translucent distinction, the dial of the pink-gold Serpenti is graced by a rare variety of pink mother-of-pearl, prized for rosy nuances and a delicate translucency. The dial is studded with diamond-set décor, as 33 brilliant-cut diamonds indexes sparkle atop it.

Shot_magazine_Bulgari_Serpenti_Collection

Shot_magazine_Bulgari_Serpenti_Collection

Shot_magazine_Bulgari_Serpenti_Collection